Why Does Google Need Fresh Content For SEO?
Fresh Content Is the best form of SEO for your website.
SEO checklists all over the world will tell you the same thing, you need fresh and up to date website content.
Google loves fresh content.
Humans also love fresh content.
Google's constantly searching the internet for the newest, most up to date information.
That is literally her job. She finds the best information and files it, ready for when someone searches.
Your job is to provide the answers!
Included at the end of this article is a list of SEO things you can update on your website.
How Often Do I Need To Update My Website for SEO?
I say once a month is totally fine. It’s a realistic goal for busy business owners.
Think of it like this.... if you don't update your website, Google becomes less interested.... and she might start looking at the websites that have been updated in the last few months rather than looking at yours that hasn't changed at all.
How Often Should I Post Blog Posts on my Website for SEO?
If you’re really looking to get some traction with your SEO, try blogging twice a month and do some website updates once a month.
Why Can’t I find My Website on Google Searches?
I get asked this a lot. The most common reason is that people don’t know how google works and that your website is not a set and forget type of thing.
You cannot just build a website and never touch it again. You must update it. Google will not show your website in google searches if you haven’t updated it or have little to no SEO.
Like Plants, Fresh Content can make all the difference to your website ranking and SEO!
Why is Updating my Website Important?
Google is looking for the latest most up to date information. If you build a website and don’t touch it, she will stop sending her spiders and robots out to scan and index it.
It’s like going to Kmart and seeing the same stuff your saw last year. Not interested. I want to see what’s new and exciting.
Search Engine Optimisation is all about doing the things that Google loves, which often is what us humans love too!
Need help working out what to update on your website for SEO?
Here is a quick list of things you can do on your website that might help get Google’s attention.
A new section on your homepage describing your favourite product or service.
A new photo on your About page.
A Blog post.
Add a FAQ to your homepage
Create a website page full of FAQs
Add a customer review to your homepage.
Change some wording on your Services Page.
Update photos on a Product.
Add some quick links in your footer.
Author - Tanya Northey, Sunshine Coast SEO Coach
